Account Executive
About Us
WNYT NewsChannel 13 is the award-winning NBC affiliate for New York State's Capital Region. We're a longtime market leader and we're committed to excellence in all we do. Whether it's live coverage of breaking news, investigative stories focused on finding solutions, or -- now more than ever -- top-notch digital content, we reach our viewers and followers across all platforms with the information they need to be informed, stay safe and plan their day.
New York's Capital Region is diverse and unique, offering a range of activities and experiences within reach all year long. Enjoy craft breweries and fine dining, water sports, winter sports, the hustle and bustle of city life -- or the calm, beautiful quiet of the Catskills. Albany sits just three hours from New York City or Boston, making experiences outside of the region just a drive, bus ride or train ride away. Whether you're an avid skier, a fan of farmers markets, enjoy theater, live music, professional sports, history, nature -- or all of the above -- the Capital Region has something for you.
When you work for Hubbard Broadcasting and WNYT, you're part of a team of dedicated and passionate professionals, pushing every day to serve our community. Here, collaboration is at the forefront, good ideas can come from anywhere and our community comes first. We're committed to the health and growth of our station culture and believe in a work environment that includes diverse backgrounds, cultures, and experiences. We strive to tell the stories of our community through the diverse eyes of our staff and provide an unbiased platform for all viewpoints. We push to advance our station culture through training, employee engagement and our everyday investment in each other.
New York's Capital Region is diverse and unique, offering a range of activities and experiences within reach all year long. Enjoy craft breweries and fine dining, water sports, winter sports, the hustle and bustle of city life -- or the calm, beautiful quiet of the Catskills. Albany sits just three hours from New York City or Boston, making experiences outside of the region just a drive, bus ride or train ride away. Whether you're an avid skier, a fan of farmers markets, enjoy theater, live music, professional sports, history, nature -- or all of the above -- the Capital Region has something for you.
When you work for Hubbard Broadcasting and WNYT, you're part of a team of dedicated and passionate professionals, pushing every day to serve our community. Here, collaboration is at the forefront, good ideas can come from anywhere and our community comes first. We're committed to the health and growth of our station culture and believe in a work environment that includes diverse backgrounds, cultures, and experiences. We strive to tell the stories of our community through the diverse eyes of our staff and provide an unbiased platform for all viewpoints. We push to advance our station culture through training, employee engagement and our everyday investment in each other.
Qualifications
- Proven track record of success in television and/or digital media sales, with a strong understanding of advertising principles and market dynamics is preferred, but not required.
- Excellent written and oral English language communication and interpersonal skills, with the ability to build and maintain relationships with diverse stakeholders.
- Strong negotiation and persuasive skills, with the ability to close deals and exceed sales targets.
- Adept at analyzing data and market trends to identify opportunities and provide strategic recommendations.
- Highly organized, self-motivated, and able to work independently in a fast-paced environment.
- Familiarity with CRM software and proficiency in Microsoft Office Suite.
- Passion for broadcast and digital media, with a keen interest in staying updated on industry advancements.
- High level of initiative and ability to work independently required.
- Physical Requirements: Manual dexterity and fine motor skills to manipulate computer keys and general office equipment (telephone, copier, etc.). Sit and/or stand for extended periods of time. Average pushing and pulling, bending and stooping. The Company may make reasonable accommodations to facilitate the ability to perform essential job function.
EEO Statement
We are an equal opportunity employer, including disability/vets.
Diversity Statement
Hubbard Broadcasting has been committed to representing the communities we serve since our founding over 100 years ago. The same holds true today. We know the best way to accomplish this is by recruiting and retaining top talent from diverse cultures, life experiences, and world views. With dignity and respect, we value YOU and everything that makes YOU uniquely YOU.
Job Overview
The Account Executive is responsible for selling advertising to clients and developing new business relationships by prospecting, developing and selling new direct-business accounts, making sales presentations, performing collections, maintaining client relations and sales.
Job Responsibilities
- Develop and maintain a robust sales pipeline of qualified clients for broadcast and digital products.
- Identify and research potential accounts and solicit new business through outbound communication.
- Maintain a consistent presence out in the field, building relationships.
- Present to decision makers the benefits of the station’s offerings, showcasing their unique value propositions.
- Create customized client proposals designed to maximize ROI.
- Relationship management – build and maintain strong relationships with existing clients, ensuring high levels of customer satisfaction and retention. Continuously engage with clients to understand their evolving needs, provide data-driven insights, and offer innovative solutions that align with their advertising strategies.
- Product Expertise: Develop a deep knowledge of our television and digital product offerings, staying up-to-date with industry trends and competitive landscape. Articulate the benefits and features of our products, providing clients with a clear understanding of how they can achieve their advertising objectives.
- Cross-functional Collaboration: Collaborate with internal teams, including marketing, creative, and operations, to ensure seamless campaign execution and delivery. Provide feedback and insights from clients to help shape product development and enhance customer experience.
- Sales Performance Analysis: Track and analyze sales performance metrics, including revenue growth, market share, and customer satisfaction. Utilize CRM systems and reporting tools to generate accurate sales forecasts and insights, leveraging data to drive informed decision-making.
- Maintain regular, reliable attendance. Attend and participate in weekly staff meetings, individual meetings with management and other meetings as needed.
- Work cooperatively and collaboratively with others, internally and externally.
- Complete other duties as assigned.
Compensation and Benefits
When extending an offer, the company considers a variety of factors such as (but not limited to) the candidate's work experience, education/training & key skills as well as internal peer equity and other market and business considerations.
The starting salaried base compensation is $50,000 to $75,000 annually, guaranteed for the first six months. Additional commissions (or bonuses) may be earned above the base salaried amount.
The above range represents the company’s good faith and reasonable estimate of the range of possible compensation at the time of posting.
For information regarding our benefits, please copy the link below and paste in your browser:
https://hubbardbroadcasting.com/our-company/working-here/
https://hubbardbroadcasting.com/our-company/working-here/
